The video for this guide is coming soon. The written steps below cover everything.

What you get

Each "lane" is an ad plus a landing page made for it. Ads are created paused, so nothing spends until you start it. Signups and purchases are credited to the lane and reported to Meta so ads optimize on real results.

Steps

In Meta Business settings, create a system user with Admin access to your ad account and Page, and generate a token with ads_management, ads_read, and business_management. Set it as META_ACCESS_TOKEN.
Set META_AD_ACCOUNT_ID and META_PAGE_ID. Optionally create a pixel and set META_PIXEL_ID.
Set a daily spend guard in Admin → Settings → maxDailyAdBudgetUsd.
Admin → Ads: create a lane, review the landing page, and start it.

Check it works

Open the lane's landing page, sign up, and see the signup credited to the lane.

What the video covers

Getting the Meta token without getting lost
Launching a lane and reading its funnel

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